No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Busi Dan S. Kennedy

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Kindle Edition

252 pages


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No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Busi  by  Dan S. Kennedy

No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Busi by Dan S. Kennedy
| Kindle Edition | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 252 pages | ISBN: | 6.17 Mb

Be a Small Business with BIG IMPACTCalled the professor of harsh reality, Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you:You Are in a Fight for YourMoreBe a Small Business with BIG IMPACTCalled the professor of harsh reality, Dan S.

Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you:You Are in a Fight for Your Life.As a local small business youre vulnerable to distant online discounters, big box retailers, and other competition, youve got to do more than merely get customers--you have to keep them FOR LIFE.

And, you have to win them over where your competition cant--at the street level.Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term.Covers: 9 inconvenient truths of grassroots marketing Zero-Based Marketing--the solution when you figure out traditional and non-traditional marketing is failing you How to use the media as an extension of personality and of relationship--NOT a substitute for it Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics) On-site promotions--increase revenue without spending money, time or leaving your operation How to use--and how to waste dollars on--the Internet and other technologyPLUS gain access to:FREE - Glazer-Kennedy University Webinar SeriesFREE - Elite Gold Insiders Circle Membership*FREE - Income Explosion Guide & CDFREE - Income Explosion FAST START Tele-Seminar



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